“Euphoria” star Sydney Sweeney announced her new collaboration with Frankies Bikinis, a romantic collection of swimwear and ready to wear that will be released in two drops, with the first coming March 14. The 25-year-old star put a personal stamp on the line by incorporating her own “kiss print” that got splashed onto a cutout halter maillot with waist ties.
“We came up with the idea to make a print out of Sydney’s lips.”
Founder Francesca Aiello, who’s featured in the campaign alongside Sweeney, told POPSUGAR exclusively about the process: “We came up with the idea to make a print out of Sydney’s lips, had her put bright red lipstick on and kiss a piece of paper all over, and then turned that into artwork. It was such a fun experiment that turned out so cute and sweet. The print is named ‘kissed by an angel,’ and it was exactly that!”
Other special details include lace trims, delicate beading and embroideries, ruffle jacquards, and a lightweight eyelet fabric. There is even a bridal shot inspired by Madonna’s famous “Like a Virgin” costume, which Aiello names as one of her favorite looks of all time. “A stunning vintage veil draped over [Sweeney] in a castle in Rome . . . what’s more romantic than bridal?” she says.
The custom pieces were shot on Sweeney and Aiello by photographer Sonia Szóstak in Italy, and both women accessorized with chunky gemstone cross necklaces, crystal waterfall jewelry, and strappy sandals. “We really wanted to make pieces that, when worn, make you feel like your most romantic and sexy self,” Sweeney said in a press release.
The collaboration will be available to shop in sizes XS through XXL on frankiesbikinis.com as of next week. Until then, scroll to admire all of the accompanying imagery.